Product Names &
TAGLINES A tagline expresses the essence of who you are and what you do. It should also be clean, simple and memorable.
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Web Content & Architecture
UX Writing & Content Strategy More than site copy. Site strategy.
A strategically designed web is more than pretty pictures and clever copy. A powerful site performs the brand narrative from its navigation bar to its buttons. |
Brochures &
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Consumer Product
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Print, Web & Multimedia
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Hilary Zaid, Ph.D.
Experience
I am a writer, editor and content strategist with more than 20 years of experience in print and electronic communications for individuals, corporations, government agencies and non-profits.
Formerly Director of Information Architecture & Content Strategy for Collaborate SF, I have also worked on teams at:
I like to work with creative people, and for people who do good things.
I am also an award-winning novelist, a short fiction writer and a writing mentor and volunteer coordinator for a an equity-based Oakland public high school college essay mentoring program.
Formerly Director of Information Architecture & Content Strategy for Collaborate SF, I have also worked on teams at:
- Polytechnic
- Peak Digital
- Visual Strategies (ViS)
- Studio 678
- Collaborate SF
- Ikonic Interactive
- NovoIronlight Digital
- Camp + King
- Digital Artists & Writers Group (DAWG)
- Highway One
I like to work with creative people, and for people who do good things.
I am also an award-winning novelist, a short fiction writer and a writing mentor and volunteer coordinator for a an equity-based Oakland public high school college essay mentoring program.
Looking for my novel or short fiction? Visit www.paperiswhite.com.